Media Literacy and Kids

What’s been big since I was twelve?

Pokemon! Gotta Catch ‘Em All!

http://www.pokemon.com/ Is set up really well for kids. The front page is simple and small so it is easy to navigate. Advertisements are numbered with Pokeballs so they can focus on one advertisement at a time, unlike other websites who flash their ads every ten seconds. A music player in the top corner lets the kids listen to their favorite Pokemon songs while they browse. A TOP NEWS list includes text and pictures to catch the kids’ attention. Finally, a rainbow menu along the top provides easy navigation throughout the site while being fun and cool to look at.

There are minimal distractions and all content focuses on Pokemon. When a kid visists this site, he gets what he came for.

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